Blog Articles on Strategies

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You may or may not have heard the term “backlink” before. In short, it is a hyperlink pointing to your website from an outside source or third-party. For example, if you put a link to my site on your site and said “check out this cool SEO company!” then I would have a new backlink. This is important because Google and other search engines take into account your backlinks to help determine your “PageRank” and the PageRank is used as part of the formula for determining where you’ll place in search results. There are good and bad backlinks, as well as ...

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